ERIKA DELGADO PHOTOGRAPHY

That Time When My Stilettos Were Stuck in the Mud of Life…

Now, you’re here because you want the juicy backstory on me. You want to know how I empower beauty bosses like you to stop chasing your business dreams and instead stand in your skills to achieve them.

You see, right now you’re racing around like a track star leaping from selfproclaimed guru to guru. And your heart is racing, your breathing is heavy and you’re a sweaty mess. Every day, you log on to Facebook, Instagram, YouTube and all the others, hoping and praying today will be the day you land another client.

Now, trust me, I am a product of prayer, but to succeed in the beauty industry, you need to back up your prayers with strategic action. And creating a strategic plan for success is what you can rely on me to show you how to do.

Oops, sorry, I nearly forgot. You’re here to hear more about me. I get so amped up whenever I talk about helping ambitious beauty bosses build profitable empires that I get sidetracked.

Nonetheless, here’s my juicy backstory …

I put in grueling hours working late nights and early morning all to earn a less than-satisfying paycheck. I sacrificed my relationships and virtually gave up everything I loved trying to live up to everybody else’s definition of “success.” And I stood with stilettos stuck in the mud of life as I desperately attempted to turn my brilliant ideas into a profitable beauty business.

I took online course after course and invested in guru after guru before realizing I didn’t need another get-rich plan, I needed a passion-fueled process that allowed me to position myself as a kick-ass beauty expert. BUT more importantly, one that complemented the lifestyle I wanted to live.

Now, armed with 20+ years of experience, that’s precisely what I did. And I’m using my proven business strategy to help you do the same.

EDP-31-2
EDP-14-2
Why am I sharing my wisdom?

Because back when I was on the rollercoaster of shiny, new business strategies, I would’ve given anything to have a personal coach take me by the hand and guide me through the twists and turns of the beauty industry. While, I didn’t have that, I’m honored to be that for you.

So yes, I know the journey you’re on, because I too was on it.. And, like I did many years ago, you too can choose to honor what you want by getting the guidance to get it. So listen … I know you have questions, and you’re shaking in your stilettos, but I also know, you’re ready to kick ass in the beauty industry by creating a business you love.

And I’m here to help you do. Notice, I said “help,” because this is a “me-and-you” effort. Sure, I’ll tell you what I know, craft an actionable strategy for you and plan out your beauty business, so it operates virtually on autopilot, but you, hun, have to do the work.